Phakathi kwawo wonke amakhasimende ethu, amakhasimende ezincwadi zokubhala ayingxenye enkulu.NjengochwephesheI-ejenti yokusiza yaseChina, ukuze sitholele amakhasimende ethu izinto zokubhala ezintsha kanye nomphakeli omusha, siye e-Ningbo ukuze sibambe iqhaza ku-19th China International Stationery & Gift Fair ngomhlaka-13 Julayi.Lo mbukiso wezincwadi zokubhala ungomunye wemibukiso enegunya embonini yezokubhala yaseShayina.
1. I-China Stationery & Gift Fair e-Ningbo
Kule China International Stationery & Gift Fair, imikhiqizo eminingi esingayibona yizo zonke izinhlobo zamapeni.Phakathi kwazo, ama-highlighters, amapensela anemibala namapeni esitayela avela kakhulu.Ngo-2020, ipeni laseShayina libalelwa ku-19.7% wayo yonke imakethe yezincwadi zaseChina.Ngaphandle kwamapeni, kukhona nabahlinzeki abaningi bezikhwama zokubhala, izinto zokulola amapensela, amateyipu okulungisa, izincwadi zokubhalela, amarula, ama-staplers, amaracks okugcina, izikhwama zemibhalo, izikhwama zezipho.Ngoba uhlangothi lwezokubhala lwase-China luphinde lwakha itimu ethi "Macaron Color", ngakho-ke imibala eminingi yomkhiqizo misha futhi mihle.
NjengeI-ejenti yokusiza yaseChinaesineminyaka engu-25 yokuhlangenwe nakho, besilokhu sinaka imibukiso yaseShayina futhi sibamba iqhaza ngenkuthalo emibukisweni ehlukahlukene ukuze sithole imikhiqizo yakamuva kanye nezinsiza ezisezingeni eliphakeme kakhulu zabahlinzeki.Kule China Stationery Fair, umuzwa wethu omkhulu ukuthi uma kuqhathaniswa nemibukiso yangaphambi kuka-2019, ingxenye yemikhiqizo yohwebo lwangaphandle kanyeAbahlinzeki bezinto zokubhala zesiShayinaonguchwepheshe kwezohwebo lwangaphandle kwehlile kuwo wonke umcimbi, okubalelwa ku-65%.Ngaphambi kuka-2019, iningi lemikhiqizo emibukisweni yaseShayina yathuthukiswa ukuthi ithunyelwe kwamanye amazwe, futhi imikhiqizo ehambisana nezimakethe zamazwe ngamazwe yayibalelwa ku-80-90% wawo wonke umbukiso.
Njengoba kancane kancane singena sijula kulo mbukiso wezincwadi waseShayina, siphinde sathola inkinga.Izinga lokuphindaphinda lohlobo olufanayo lwemibukiso liphezulu kancane, futhi azikho izinto zokubhala eziningi ezintsha njengangaphambili.Abakhiqizi baseShayina banciphisa ucwaningo nokuthuthukiswa kwezinto ezintsha zokubhala ezimakethe zaphesheya kwezilwandle.Abathengi baphesheya kungenzeka badinge ukwenziwa ngokwezifiso uma befuna imikhiqizo emisha, ezodinga ama-MOQ aphezulu.
Ngemuva kokuvulelwa umhlaba wangaphandle ngo-2023, siphelezele amakhasimende amaningi kuYiwu marketemikhiqizweni ethe xaxa, yasiza amakhasimende amaningi ukuthi athuthukise amabhizinisi awo.Uma unentshisekelo, njeXhumana nathi.
Nokho, sithole ukuthi imikhiqizo yeminye imibukiso yokuthengisa yasekhaya ngokwengxenye isahlangabezana nezidingo zamanye amakhasimende ethu angaphandle.Lapho ngixoxa nabo, ngathola ukuthi abanye abahlinzeki bezincwadi zokubhala kulo mbukiso babesebenza ngokukhethekile ngemikhiqizo yohwebo lwangaphandle, kodwa ngenxa yomphumela omubi, baqala ukuguquka baba imikhiqizo yasekhaya eminyakeni emibili edlule.Iphuzu elithakazelisa kakhulu ukuthi eminye imikhiqizo eyenzelwe imakethe yasekhaya idume kakhulu ezimakethe zangaphandle.Isivinini sokuvuselelwa kwemikhiqizo emisha yezimakethe zaphesheya singase sibe ngaphansi kunesivinini socwaningo lwabakhiqizi kanye nokuthuthukiswa kwemakethe yasekhaya.Uma lokhu kuqhubeka, amathrendi ezincwadi zasekhaya nezangaphandle angase aqhubeke nokuhlangana.
Njengamanje, abanye abahlinzeki baseShayina bafuna ukushintshela emakethe yasekhaya.Ngenxa yokuthi amafekthri amaningi avaliwe noma awakwazi ukuthumela ngenxa yalolu bhubhane, lokhu kuwenza abeke ubungozi obukhulu ebhizinisini lokuthekelisa.Eminyakeni yakamuva, imboni yezincwadi zokubhala iye yabhekana namacala okulwa nokulahlwa komhlaba wonke, futhi amanani okuthunyelwa kwamanye amazwe agcinwe ephansi kakhulu.Ngakolunye uhlangothi, kubathengi, ifektri ayikwazi ukukhiqiza, ibambezela inqubekelaphambili, futhi ukuthutha olwandle oluphezulu nakho kuyinkinga enkulu kakhulu.Abakhiqizi basekhaya bafuna ukushintshela ekuthengisweni kwasekhaya ukuze bazinze, empeleni bajike batshala imali emakethe egcwele kakhulu.Ngokusho kwedatha evela ku-National Bureau of Statistics, imali yokuthengisa yomkhakha wokukhiqiza wezwe lami ngo-2020 izoba ngama-yuan ayizigidi eziyizinkulungwane eziyi-156.331.Nakuba isidingo semakethe yezincwadi zase-China sikhula unyaka nonyaka futhi isikali semakethe siyanda, empeleni, imikhiqizo yasekhaya yezincwadi zokubhala ingaphezu kwesidingo.Akulula kangako kubakhiqizi ukuthi basuke emzileni wokuthekelisa baye emakethe yasekhaya.Eqinisweni, imakethe yezincwadi zokubhala emazweni anjenge-Europe, America, Japan kanye neSouth Korea iyimakethe evuthiwe, futhi kuzoba nesidingo esisha minyaka yonke, nosayizi wemakethe nawo ukhule kakhulu, odinga ukufakwa kwemikhiqizo emisha.
Uma sibheka imikhiqizo yayo yonke i-China Stationery Fair, singenza izibikezelo zamathrendi esikhathi esizayo embonini yezokubhala:
1. Ukubukeka komkhiqizo komuntu siqu
Ngokuzayo, izinto zokubhala kusafanele zithambekele kakhulu ezitayeleni ezisemfashinini neziqondene nomuntu ngokubukeka.Yiqiniso, ezimakethe ezihlosiwe ezihlukene, ukuphishekela imfashini nokwenza kube ngokwakho kuzohluka.Isibonelo, izimakethe zaseJapan naseKorea kanye nezimakethe zaseYurophu nezaseMelika kumele zibe nomehluko othile ekuphishekeleni ukubukeka komkhiqizo.
2. Ikhabhoni ephansi, ayihambisani nemvelo futhi ayinabo ubuthi
Uma sibheka indlela yamanje yemakethe, eminye imikhiqizo yepulasitiki engahambisani nemvelo ingase iqedwe kancane kancane, futhi abantu bazophishekela imikhiqizo evumelana nemvelo futhi enempilo.
3. Uhlakaniphile
Ngemuva kokuthi ukubukeka nokuma sekufinyelele kancane kancane ekufinyeleleni okufinyelelekayo, abantu bazoqala ukulandela imiklamo ethile yezobuchwepheshe kanye ne-automated, efana nokulola amapensela okuzenzakalelayo nokunye.
Siyadabuka ukuthola ukuthi ayikho imodi yokusakaza bukhoma ku-inthanethi yale China Stationery & Gift Fair.Wonke umbukiso usekumodi engokwesiko yokungaxhunyiwe ku-inthanethi.Ngokwami, ngikholwa ukuthi imboni yezokubhala ithatha ingxenye ebalulekile yebhizinisi laseShayina lokuthekelisa ngaphandle.Iqembu lombukiso kufanele lithathe izinyathelo ezithile zokwandisa amathuba okuxhumana phakathi kwabathengi baphesheya kwezilwandle nabaphakeli basekhaya.
2. Okunye I-China Stationery Fair
1) I-China Stationery Fair (CSF)
Lo mbukiso wezincwadi waseChina wasungulwa ngo-1953, unabakhangisi abangaphezu kwe-1,000 kanye nezivakashi ezingaphezu kuka-45,000 isikhathi ngasinye.Kuyinkundla yokushintshisana ehamba phambili e-Asia yezinto zokubhala nezinsiza zasehhovisi, lapho ungabona khona kalula izincwadi zokubhala zaseShayina futhi ufunde mayelana nezitayela zokubhala.Uhlu lomkhiqizo wombukiso lubanzi, okuhlanganisa: izinto zasehhovisi, izinto zokubhala zesikole, ezobuciko nezobuciko, izinto zokubhala izipho, izinto zephathi, njll.
Indawo: I-Shanghai New International Expo Centre (SNIEC), eChina
Nini: Meyi 30 kuya kuJuni 1
2) I-China Yiwu Stationery & Gift Fair (CYSGE)
I-Yiwu Stationery and Gifts Fair ihlanganisa izixhumanisi ezintathu: umhlangano wokugcwalisa ngokuhlanganyela, ukwethulwa komkhiqizo omusha, nokuboniswa komkhiqizo.Minyaka yonke, umbukiso wezincwadi zokubhala ubutha abahlinzeki bezinto zokubhala baseShayina abangaphezu kuka-500, abafana noChenguang, Zhencai, njll. Kunezinhlobo eziningi zezinto zokubhala ezisezingeni eliphezulu embukisweni, kungakhathaliseki ukuthi yizimpahla zasehhovisi, izimpahla zabafundi noma ezinye izinto zokubhala, ungakwazi zithole zonke.
Ikheli: Yiwu International Expo Center
Nini: njalo ngoJuni
Uma ufuna ukwazi okwengeziwe ngezinto zokubhala zaseChina, ungaya funda:Ungayithola Kanjani Impahla Yokubhala Evela E-China -- Gcwalisa Umhlahlandlela.
Okungenhla ulwazi oluthile mayelana ne-China Stationery Fair kanye neminye yemibono yethu.Uma unentshisekelo kolunye ulwazi lombukiso e-China, ungalandela inkundla yethu yezokuxhumana, sizokwabelana ngolwazi olufanele ngezikhathi ezithile.Uma ufuna ukungenisa imikhiqizo evela e-China, ungaXhumana nathi- njenge-ejenti esebenzayo yase-China, singakunikeza isevisi engcono kakhulu yokuma okukodwa, sikusize uthuthukise ibhizinisi lakho.
Isikhathi sokuthumela: Jul-20-2022